Why Parents Are Dressing Their Kids Like Budding Sneakerheads


ERIC CHENG STARTED collecting sneakers for his daughter before she was even born. The sneakers are a “reflection” of his own interest in sneakers, said Mr. Cheng, 36, a longtime collector who runs a creative marketing agency in Edmonton, Canada. Eight months ago, his daughter came home from the maternity ward with little Air Jordan 1 booties on her feet, despite the newborn’s understandable ignorance of style. Mr. Cheng said he’s always “trying to find the latest coolest stuff for her.” Like father, like daughter.

As hyped…



Source link

Leave a Reply

Your email address will not be published. Required fields are marked *

%d bloggers like this: